JUN 21, 2023

Gemini Powers the Next Generation of Crypto WealthTech With Shrimpy Advisory and Hedgehog

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At Gemini, we provide a seamless onramp to the world of crypto for individuals, institutions, and businesses of all sizes. Our core products, the Gemini Exchange and Gemini Custody, can be easily integrated with startups seeking a secure and compliant way to offer crypto investing to their clients.

Today, we are thrilled to announce our integrations with Shrimpy Advisory and Hedgehog, new wealthtech platforms that aim to automate and simplify smart crypto investments.

Shrimpy Advisory is a cryptocurrency investment robo-advisor that makes it easy for beginners to get started in crypto. Shrimpy Advisory features curated baskets of cryptocurrencies within different sectors and automated strategies based on a user’s long-term investment goals. Users with limited experience in crypto can .

Hedgehog is a crypto robo-advisor that helps institutions and retail clients of all experience levels to automatically manage digital assets across Cefi and Defi. For beginners, Hedgehog recommends one of six stacks based on client investment goals, while more experienced investors can fully customize their asset mixes and strategies. Hedgehog is available on both and , and has no minimum for either crypto or US dollar investments.

Powerful Institutional Crypto Tools

Gemini Infrastructure Solutions provides access to Gemini’s powerful crypto products through easy to integrate APIs, and offers white glove support throughout the onboarding process and for the lifetime of the integration.

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The secure way to buy, sell, store and convert crypto. Millions use Gemini to diversify their portfolios.

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Our unique sub account feature also enables wealth management platforms to segregate customer accounts and assets for easy reporting and compliance.

Full-Reserve Exchange and Custodian

Gemini is a full-reserve exchange and custodian. This means that Gemini holds customer digital assets in accounts that are segregated from our assets.

In addition to being a full-reserve platform, Gemini Trust Company, LLC is a fiduciary and qualified custodian under New York Banking Law and is licensed by the New York State Department of Financial Services (NYDFS). NYDFS imposes certain excess capital requirements and compliance standards for all assets held on Gemini. At any given time, Gemini is required to hold capital in excess of customer deposits and must report any material changes in this capital to its regulator. Learn more on .

We are delighted to welcome Shrimpy Advisory and Hedgehog to the Gemini ecosystem, as we continue on our mission to unlock the next era of financial, creative, and personal freedom.

If you’re an institution seeking to build support for crypto into your platform, we invite you to reach out to to speak with one of our institutional principals.

Onward and Upward!

Team Gemini

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